Pricing & Quoting Tools

Free Tool

Print Pricing Calculator

Calculate your production cost, recommended selling price, and profit margin for any print job in seconds.

Step 1 — Select Print Type
Your Result
Your Cost
per piece:
Recommended Selling Price
per piece:
Your Profit
margin: 0%
Cost Breakdown
Materials & printing
Finishing
Design fee
Power & overhead (est.)
Total production cost

⚠️ These figures are estimates based on average Nigerian market rates in 2026. Actual costs vary by supplier, location, and current material prices. Always confirm your exact material costs before quoting a client.
Free Tool

Brand Colour Palette Generator

Generate a professional 3-colour brand palette with exact HEX and CMYK codes — ready to use in CorelDraw, Illustrator, or any design software.

Step 1 — What industry is this brand in?
Step 2 — Choose the brand personality
Recommended Font Pairing
💡 These palettes are generated based on colour psychology and industry standards. CMYK values are approximate; confirm with your printer for exact Pantone matching.
Free Tool

Print File Checklist

Check every item before sending any file to the press. Starred items ★ are critical — a job will fail at the press if these are missed.

0 of 0
0%
Tip: Click each item to mark it complete
⚙️
Document Setup
0/5
Document colour mode is set to CMYK
In CorelDraw: File → Document Properties → Colour Mode. In Illustrator: File → Document Colour Mode → CMYK. RGB files produce colour shifts at the press.
Bleed is set to minimum 3mm on all sides
Confirm in document settings before designing. Background colour or artwork must extend to the bleed edge — not just the trim edge.
Document is set to the correct finished size
The document size should match the final trimmed size of the print material — not including bleed. Bleed extends beyond this.
Safe zone is maintained (5mm inside trim line)
All critical content — text, logos, important images — must sit at least 5mm inside the trim line to prevent accidental cutting.
Correct units are used (mm, not pixels or inches)
Print documents should be set in millimetres. Working in pixels or inches can cause confusion with printers who work in metric units.
🎨
Colour
0/4
All colours confirmed as CMYK — no RGB values remaining
Check every colour swatch in your document. In CorelDraw, open Object Properties and confirm colour mode. RGB colours that slip through will print differently than expected.
Black text uses rich black or pure black correctly
Body text should use pure black (0,0,0,100). Large black areas like backgrounds should use rich black (60,40,40,100) for depth. Never use rich black on small text — it causes misregistration blur.
White areas are true white — not coloured 0,0,0,0
Unprinted areas on coated paper stock appear as the paper colour, not pure white. Confirm that white areas in the design are intentional and match the paper stock being used.
Brand colours use exact CMYK codes — not approximations
Using approximate values instead of exact brand colour codes produces subtle but visible inconsistency across print runs. Record and use exact codes every time.
🖼
Images and Graphics
0/4
All placed images are minimum 300 DPI at final print size
Right-click any placed image in CorelDraw or Illustrator and check its properties. If any image is below 300 DPI at the placed size, it must be replaced or the design resized accordingly.
All placed images are embedded — not linked
Linked images that are missing from the file when it opens at the printer will appear as blank boxes or low-resolution previews. Embed all images before export.
Logo is vector — not a placed raster image
Logos must be in vector format (AI, CDR, EPS, SVG) so they scale without quality loss at any size. A pixelated logo in a print file is always avoidable.
No images are stretched or distorted
Images scaled disproportionately look immediately unprofessional. Hold Shift when scaling in any design software to maintain the correct proportions.
🔤
Typography and Text
0/4
All text has been converted to curves / outlines
In CorelDraw: Select all text → Object → Convert to Curves (Ctrl+Q). In Illustrator: Select all → Type → Create Outlines. This prevents font substitution at the printer.
No text is below 8pt at final print size
Text below 8pt becomes illegible in most print processes. Fine print, terms, and footnotes should be minimum 7–8pt. Anything smaller should be removed or enlarged.
Reverse text (white on dark) is minimum 8pt bold
White or light text on dark backgrounds requires slightly larger sizes and heavier weights to remain legible after printing, as ink spread can reduce apparent size and weight.
All spelling and content has been proofread
A typo discovered after printing is expensive. Read every word in the design — especially phone numbers, website addresses, dates, and prices — before approving for print.
👕
Garment Print Specific
0/4
Heat press temperature, time, and pressure are set correctly
Standard settings for most vinyl and transfer papers: 150–160°C, 10–15 seconds, medium-firm pressure. Always check the specific material supplier's instructions.
Garment is pre-pressed to remove moisture and wrinkles
Close the heat press on the blank garment for 3–5 seconds before applying the design. Moisture in the fabric causes poor adhesion and uneven transfer results.
Design is correctly positioned and centred
Measure and mark the centre of the chest before placing the design. A crooked or off-centre print is the most common and most visible garment print error.
Teflon sheet covers the design during pressing
Always place a Teflon sheet or parchment paper between the heat press plate and the transfer material to protect both the fabric and the design from scorching.
🏗
Large Format Specific
0/3
File is at minimum 72–100 DPI at full print size (not 300 DPI)
Large format materials are viewed from a distance, so 72–100 DPI at actual size is the accepted standard. At 300 DPI the file size would be unworkably large and unnecessary.
Text is large enough to read from the intended viewing distance
A flex banner viewed from 5 metres needs text significantly larger than the same information on a flyer. Test legibility by standing at the intended viewing distance from your screen.
Colours are set higher in saturation for outdoor viewing
Outdoor flex printing tends to produce slightly duller colour than indoor digital printing. Increase colour saturation by 10–15% to compensate, especially for reds and yellows.
📄
File Export
0/4
File exported as PDF/X-1a or printer's required format
PDF/X-1a is the industry standard for print-ready files. In CorelDraw: File → Publish to PDF → Preset: PDF/X-1a. Always ask your specific printer if they have a preferred format.
Bleed is included in the exported file
In the PDF export settings, confirm that the bleed settings match the document setup. A PDF exported without bleed will have white edges on the finished print.
Exported PDF has been opened and visually reviewed
Open the exported PDF and check every page before sending it anywhere. Confirm colours look correct, text is sharp, bleed is visible, and nothing has moved during export.
File is named clearly with PRINT in the filename
Example: AkpanUnwana_FlierA5_PRINT_v2.pdf — A clear naming convention prevents the wrong version being sent to the press and makes file management straightforward.
Client Approval
0/3
Client has approved the final design in writing
A WhatsApp message, email confirmation, or signed proof is sufficient. Never send a job to print on verbal approval alone. Written approval protects both you and the client.
Client has confirmed quantity, size, and specifications in writing
Quantity errors in print are expensive. Confirm the exact number to be printed, the size, and any specific requirements in writing before submitting to the press.
Deposit has been collected before production begins
Minimum 50% deposit before starting any print job. Material costs must be covered before work begins. A client who will not pay a deposit is a client who may not pay the balance.
📋

Checklist Summary

Complete all items and generate your summary below.

0
Completed
0
Outstanding
0
Critical Items Left
★ Critical items are marked with a star. Missing any critical item will almost certainly cause a problem at the press. All other items are strongly recommended but may be adapted based on your specific printer's requirements.
Free Tool

Design Project Quotation Calculator

Get an instant estimate for any graphic design project in seconds — so you can quote clients confidently and price your work for profit.

1
Service
2
Scope
3
Urgency
4
Your Quote
Step 1 — What service are you quoting?
✏️
Logo Design
₦20,000 – ₦80,000
🏷
Brand Identity Package
₦80,000 – ₦300,000
📦
Packaging Design
₦50,000 – ₦200,000
🏷
Product Label Design
₦30,000 – ₦120,000
📄
Flyer / Poster
₦8,000 – ₦35,000
🏗
Banner / Flex Design
₦15,000 – ₦60,000
📱
Social Media Kit
₦40,000 – ₦150,000
💼
Business Card Design
₦8,000 – ₦30,000
📋
Brochure / Catalogue
₦50,000 – ₦200,000
🖊
Stationery Suite
₦30,000 – ₦100,000
👕
T-Shirt Design
₦10,000 – ₦40,000
🎉
Event Materials
₦25,000 – ₦120,000
Step 2 — Define the project scope
Step 3 — Urgency and additional requirements
Your Project Estimate
How this estimate is calculated
Base design fee
Additional concepts
Revision rounds
Experience premium
File format package
Urgency adjustment
Additional requirements
Total estimate
Project timeline
Brief
Day 1
Project kickoff
Design
First concepts
Revisions
Client feedback
Delivery
Final files
Tips for this project
    Recommended deposit (collect before starting)

    This is an estimate to help you quote confidently. For a formal proposal or to discuss your project directly, get in touch.

    Request Formal Quote →
    💡 These estimates are based on average Nigerian market rates for professional graphic design in 2026. Use these figures as a starting point — never as a ceiling on what you can charge.
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    Reference & Business Tools

    Free Tool

    Standard Print Sizes Reference

    Every standard print size used in Nigeria and internationally — with bleed, safe zone, and common paper weights. Stop Googling it every job.

    Units:
    📐 Bleed and safe zone figures shown are industry-standard defaults. Always confirm exact specifications with your specific printer before finalising artwork, as requirements can vary slightly by press and material.
    Free Tool

    Font Pairing Tool

    Browse professionally matched font pairings by style and use case, with a live preview and direct Google Fonts links.

    Filter by style
    Filter by use case
    🔤 All fonts shown are free and available on Google Fonts. Click "View on Google Fonts" to get the embed code or download the font files directly.
    Free Tool

    Packaging Cost Estimator

    Estimate design and production cost for labels, boxes, sachets, pouches, and bags — with regulatory compliance factored in.

    Step 1 — Describe the packaging job
    Your Estimate
    Production Cost
    per unit:
    Recommended Client Price
    per unit:
    Your Profit
    margin: 0%
    Investment Breakdown
    Material & printing
    Finishing
    Design & dieline fee
    Compliance / regulatory
    Overhead (est.)
    Total investment

    📦 These figures are estimates based on average market rates. Regulatory/compliance costs vary significantly by country and product category — always confirm exact requirements with the relevant local agency before quoting a client.
    Free Tool

    Designer Income Calculator

    See what you're actually earning, what designers at your level should be earning, and exactly what to change to hit your income goal.

    Step 1 — Your current numbers
    Your Result
    Current Monthly Income
    annualised:
    Market Rate for Your Level
    per project, at your volume
    Gap to Your Goal
    below goal
    📊

    Two Ways to Close the Gap
    Path A — Do More Projects
    at your current price of
    Path B — Charge More Per Project
    at your current volume of

    📊 Market rate figures are directional averages, not guarantees — your actual rate depends on your portfolio, location, niche, and client relationships. Use this as a benchmark to check your pricing against, not an absolute rule.
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    Production & Strategy Tools

    Free Tool

    CMYK ↔ HEX ↔ RGB Color Converter

    Convert between color formats instantly. Essential for moving colors between print (CMYK) and digital (HEX/RGB) workflows without guesswork.

    HEX
    #
    RGB
    CMYK (for print — approximate)
    Popular Brand Colors — click to load
    🎨 CMYK conversion from HEX/RGB is a mathematical approximation — screens and printers render color differently. For exact print matching, always request a physical Pantone reference from your printer rather than relying on any digital conversion, including this one.
    Free Tool

    Paper Weight & Stock Selector

    Find the right paper weight and finish for any print job — with the tactile feel and best applications explained in plain language.

    Step 1 — What are you printing?
    Recommended Stock
    📄 GSM (grams per square metre) measures paper weight, not necessarily quality — a well-chosen 170gsm can outperform a poorly-chosen 300gsm for the wrong job. Always request a physical sample from your printer before committing to a large run.
    Free Tool

    Brand Identity Audit Quiz

    Answer 10 quick questions about your current branding and get a scored assessment with specific recommendations for what to fix first.

    Question 1 of 10
    0 /100

    Pillar Breakdown
    Your Top Recommendations
    ✅ This audit reflects common brand consistency patterns — it's a starting diagnostic, not a professional brand strategy review. Use it to spot obvious gaps before a deeper conversation with a designer or brand strategist.
    Free Tool

    Production Timeline Calculator

    Get a realistic day-by-day production schedule from brief to delivery — so you can set accurate expectations before a client asks "when will it be ready?"

    Step 1 — Describe the job
    Estimated Timeline

    📅 Timelines assume the client responds to proofs and approval requests promptly. Every day a client takes to respond adds directly to the delivery date — build this expectation into your client communication from day one.
    Free Tool

    Social Media Content Planner

    Get a recommended content mix and posting cadence based on your platform and goal — not just sizes, an actual content strategy starting point.

    Step 1 — Which platform is the focus?
    Step 2 — What's your primary goal?
    Recommended Plan
    📱 Platform algorithms change frequently — this plan reflects general best practice as of 2026, not guaranteed reach. Consistency over time matters more than any single tactic.
    Free Tool

    Project Profitability Calculator

    You've already quoted a price — now find out your real effective hourly rate and whether this specific project is actually worth taking.

    Step 1 — Enter the project numbers
    Profitability Verdict
    Net Profit
    after expenses
    Effective Hourly Rate
    across total hours
    Vs. Your Target Rate
    📊

    💰 This calculator only measures time-based profitability. Strategic projects (portfolio pieces, dream clients, referral sources) may be worth taking even at a lower effective rate — use this as one input among several, not the only deciding factor.
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    Packaging Dieline Generator

    Free Tool

    Packaging Dieline Generator

    Enter your box dimensions and get a print-ready dieline template, cut lines, fold lines, and glue areas marked exactly the way your printer expects them.

    Step 1 — Choose a box style
    Step 2 — Enter your dimensions
    Length = front panel width · Width = side depth · Height = box height
    Your Dieline
    Cut line Fold / crease Glue area
    Drag to rotate · Scroll to zoom
    Drag to rotate · Scroll to zoom

    📐 This dieline is a structural starting template generated from standard packaging geometry. Always confirm exact flap depths, glue allowances, and board thickness compensation with your printer or box manufacturer before sending a job to production. Note: Straight Tuck End, Reverse Tuck End, Auto-Lock Bottom, and RSC cartons all look identical from the outside once folded closed, this is accurate to real boxes, their differences are in the fold mechanism shown in the 2D dieline, not the exterior shape.

    Product Compliance Toolkit

    Find out what your product may need before you manufacture, import, export or sell it.

    1 2 3 4 5

    This toolkit provides regulatory research and compliance guidance based on available sources. It is not legal advice, regulatory approval, certification or a guarantee that a product is legally permitted for sale. Regulations may change. Verify critical requirements with the relevant regulatory authority or a qualified compliance professional before manufacturing, importing, exporting or selling a product.

    Currently available in full detail: Body Cream manufactured in Nigeria, for sale in Nigeria, Ghana, or the United Kingdom. All other country and product combinations are being researched and will show “Research Incomplete” for now. Check back as we expand coverage.


    Please Help Us Test Our New Paper Bag Dieline Generator

    Send your feedback via email: hello@unwana.com

    How It Works

    Tier 1: Pricing and Quoting Essentials

    Get from “what should I charge?” to a confident number in under a minute. These four tools cover the calculations every designer and print business needs most often: production cost, brand colors, file readiness, and client quotes.

    Print Pricing Calculator, How It Works

    Select your print material, quantity, paper quality, finishing, and design fee. The calculator instantly shows your production cost, a recommended selling price at your target profit margin, and a full cost breakdown. It covers 17 materials from business cards to event backdrops, with pricing built around real Nigerian market rates and a currency toggle for international use.

    Brand Colour Palette Generator, How It Works

    Choose your industry and brand personality, and get a professional 3-colour palette with exact HEX, RGB, and CMYK codes ready to paste into CorelDraw, Illustrator, or Canva. Every palette includes a matching font pairing and usage tips, so you leave with a starting brand system, not just three random colors.

    Print File Checklist, How It Works

    Work through an 8-section, 31-point checklist covering document setup, colour mode, image resolution, typography, and file export. Filter it by job type, including garment, large format, and packaging. Critical items are starred, a live progress bar tracks completion, and an instant summary tells you exactly what’s still outstanding before a file goes to press.

    Design Project Quotation Calculator, How It Works

    Answer a short 3-step wizard covering service type, project scope, and urgency, and get an instant price estimate with a full breakdown, a realistic project timeline, and a recommended deposit. It’s built to help designers quote client work confidently instead of guessing a number on the spot.


    Tier 2: Reference and Business Tools

    The tools you reach for constantly once a job is underway: dimensions you’d otherwise Google, fonts that actually pair well, packaging math, and an honest look at what you’re earning.

    Standard Print Sizes Reference, How It Works

    Search or filter across 34 standard sizes, including business cards, flyers, banners, packaging, garments, and social media formats, and get exact dimensions with bleed, safe zone, and common paper weights for each. Switch between millimetres and inches instantly, so it works whether you’re printing locally or shipping internationally.

    Font Pairing Tool, How It Works

    Filter 18 professionally matched font pairings by style, such as elegant, bold, modern, or playful, and by use case, such as logo, packaging, social, print, or web. Every pairing renders as a live preview in the actual typeface. Type your own brand name to test how it looks, then follow the direct link to download each font free from Google Fonts.

    Packaging Cost Estimator, How It Works

    Select your packaging type, whether labels, boxes, pouches, or bags, along with size, material, finish, and quantity, and get a full investment breakdown including a dedicated line for regulatory compliance costs, such as NAFDAC-style review. It’s built specifically for the packaging decisions food, cosmetics, and product brands face before their first production run.

    Designer Income Calculator, How It Works

    Enter your experience level, niche, price per project, and monthly project volume, and instantly see your current income against a market-rate benchmark for designers at your level. The calculator shows exactly how much of a gap exists to your income goal, and two clear paths to close it: more projects, or higher prices.


    Tier 3: Production and Strategy Tools

    For the decisions that happen after the quote is accepted: exact colors, the right paper, an honest brand audit, a realistic schedule, a content plan, and whether a project is actually worth taking.

    CMYK, HEX, and RGB Color Converter, How It Works

    Type a value into any field, HEX, RGB, or CMYK, and watch the other two update instantly, with a live color preview and one-click copy on every format. It includes 10 preset brand colors to load instantly, making it fast to move a color between a website, a Word document, and a print file without doing the math yourself.

    Paper Weight and Stock Selector, How It Works

    Choose what you’re printing and your budget priority, and get a specific paper recommendation: exact GSM range, stock name, tactile description, and best-use guidance, across 14 common print jobs from business cards to magazine covers. It takes the guesswork out of a decision most designers currently make by asking their printer or guessing.

    Brand Identity Audit Quiz, How It Works

    Answer 10 quick questions across 5 brand pillars: logo, color and visual identity, voice, consistency, and digital presence. Get a score out of 100 with a tiered assessment and specific, prioritised recommendations for what to fix first. It’s built as a genuine diagnostic, not a lead-gen gimmick. The feedback is detailed enough to act on immediately.

    Production Timeline Calculator, How It Works

    Select your job type, quantity, complexity, and urgency, and get a realistic day-by-day production schedule from brief to delivery, covering 10 job types from logo design to full event material packages. It’s built to help you set accurate client expectations before anyone asks “when will it be ready?”

    Social Media Content Planner, How It Works

    Pick your platform and primary goal, whether awareness, sales, engagement, or authority, and get a recommended weekly posting cadence, content mix breakdown, and specific format ideas tailored to that exact combination. It goes beyond a size guide to give you an actual starting content strategy.

    Project Profitability Calculator, How It Works

    Enter a quoted price, estimated hours including revisions, expenses, and your target hourly rate, and instantly see your real effective hourly rate and a clear verdict: worth taking, borderline, or reconsider. It’s the tool designers use after the quote is accepted, to check whether a specific project actually pays what it looks like it pays.


    All 14 tools are free to use, require no signup, and work on any device. Figures and estimates are directional guides. Always confirm exact costs and specifications with your supplier or printer before finalising a client quote.

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